Social Media

Super creative instagram accounts
Posted by Editorial Team | July 11, 2020
10 Super-Creative Instagram Accounts that Are Really Kicking It

Be it a brand like Old Spice or Haldiram’s, or a celebrity like Priyanka Chopra or Cristiano Ronaldo, everything (and everyone) is on Instagram these days. And, why not? With...

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social media management strategies
Posted by Editorial Team | May 19, 2020
Social Media Management: Strategies During Times of Crisis

As the reality of #StayHome and #Lockdown loomed large, brands had to think fast to ensure they remained relevant to the coronavirus’ impact on social media. The regular messaging would...

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Posted by Editorial Team | April 11, 2020
How Should Brands Communicate Now: 4 Companies That Are Getting It Right

As the Corona crisis took over the world, several brands pulled back their advertising and marketing efforts. While some feared that marketing campaigns could earn backlash against the brand, some...

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Republic Day campaigns
Posted by Editorial Team | February 3, 2020
Brand Campaigns That Earned the Right Spotlight on Republic Day 2020

Brands are in the constant lookout to engage with their prospects and build a moment marketing connection on special occasions. Republic Day 2020 too was one such occasion. On such...

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valentine day campaign
Posted by Editorial Team | February 3, 2020
Valentine’s Day Marketing Campaigns That Won Our Hearts

It is that time of the year again. Valentine’s Day is that special occasion which calls for an extravagant display of passion and romance! And brands are cashing in on...

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Posted by Editorial Team | January 21, 2020
5 Content Marketing Ideas to Showcase Your Brand This Republic Day

India’s emergence as an independent republic is observed with much pride and gaiety on the 26th January of every year. Since 1950, this day has been deemed as a national...

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Posted by Editorial Team | December 5, 2019
Don’t Lose the Plot, Here’s How Your Brand Can Tell a Consistent Visual Story

Here’s what happens when you visit any outlet of a brand like Dominos across India. Barring the size of the outlet, you’ll find that all of them deliver pizzas of...

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Posted by Editorial Team | December 3, 2019
10 Incredible Blogging Stats to Inspire You to Blog in 2020

Have you recently started a blog or are planning to start one — but still skeptical about whether it’s worth your time and resources? You’re not alone — with the...

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Posted by Editorial Team | November 16, 2019
7 Ways to Deal with Internet Trolls: The Underbelly of Reputation Management

Pooja, a social media manager with a hospitality brand, had to excuse herself from a friend’s party at 11 PM. Her company’s social channel had erupted with 60 negative tweets...

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Posted by Editorial Team | October 28, 2019
6 Powerful Ways Marketers Can Use Psychology to Improve Content

Being a marketer is not easy. You need to wear several hats to create that perfect selling proposition – you need to have the understanding of the product manager, the...

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