Content Marketing

Content Strategy

Website Content

Social Media Strategy and Campaigns



As a new entrant into the coworking space, Eccosphere needed two things. Brand awareness and traffic. They wanted to be known as a co-working space that took care of the work, as well as the mind and body. They also wanted to reach out to the community of freelancers, small business owners and entreprenuers to offer them a Zen-designed space that helped them work in the most flexible manner.

They came to us looking for an integrated content marketing agency who could push boundaries and execute content marketing campaigns that would help them fight off stiff competition in Delhi NCR. Most of all, Eccosphere wanted to dominate the space with their unique and informative content.

Our response

The biggest challenges faced by any new business is of two kind – making people aware that it exists, and establish credibility and trust so that customers ultimately buy. For achieving these two targets we used a combination of rich content+ strong local SEO + social media campaigns.

We started with an in-depth research of keywords and competitors. After ensuring that the website architecture lent itself to the SEO best practices, we created and executed an aggressive optimization strategy that would help Eccosphere rank easily for local keywords. Our optimization plan was supported by rich and informative blogs that targeted entreprenuers and freelancers as well as strong social media efforts.

A Timetoswitch# campaign was designed to reach out to people unhappy about their workspaces. Targeting freelancers, small business owners, the creative campaign captured the different spaces that people work in – coffee shops, old cramped work spaces, home etc, – and reminded them that it was time to switch to some place better – a place where they could work better, where they could work in peace and be happy.

Ready to grow with content?

Good content is hard to find. And that is why our clients hire us. If you want the kind of work you read in the above case study, give us a call. We always make sure we deliver the best of human content, that comes with a quality guarantee.

Check out our content and content marketing solutions to know more about how Justwords can help your business or brand.

Like what you read? Don’t hesitate to call us and discuss what you have in mind. We would love to guide you on could be the next best steps.

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