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Payel Mukerjee

What is People Also Search For
Posted by Payel Mukerjee | November 11, 2022
What is ‘People Also Search For’ and How to Better your SEO Game with It ?

What is ‘People Also Search For’ and how to better your SEO game with it People Also Search For (PASF) is designed to enrich the searcher’s experience, but it also...

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content marketing for small business
Posted by Payel Mukerjee | September 10, 2022
Content Marketing for a Small Business: What, How, and Best Practices

Running a small business is challenging. You are constantly fighting to keep your revenue ship floating. You are also constantly challenged by Time, Resources and Budget. This means, in order...

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Content marketing and SEO
Posted by Payel Mukerjee | July 19, 2022
Why Content Marketing and SEO Needs to Work Together to Achieve the Best ROI?

One of the biggest misconceptions that most people have even today is that content marketing is same as content writing. And SEO – well why do we even need that...

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Content marketing trends
Posted by Payel Mukerjee | May 23, 2022
15 Content Marketing Trends that are Working in 2022 and will Stay On

Each year brings new trends and a lot is written about content marketing trends as the year begins. Same for 2022. The best marketers are those who improve their content...

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search intent
Posted by Payel Mukerjee | March 9, 2022
Optimise your Content for Search Intent and Get Better Rankings

You must already know this – if you have to rank on Google’s first page, you need to invest in a good SEO campaign and build your content as per...

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Valentine’s Day Marketing Campaigns
Posted by Payel Mukerjee | February 12, 2022
18 Valentine’s Day Marketing Campaigns that We Love

It is that time of the year again. Valentine’s Day is that special occasion which calls for an extravagant display of passion and romance! And brands are cashing in on...

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b2b sales funnel
Posted by Payel Mukerjee | January 29, 2022
Easy Way to Understand The B2B Sales Funnel & How to Build One for More Sales

Here is something that should be pointed out right at the outset - the B2B Sales Funnel is and will always remain an important area for marketers and sales folks,...

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content marketing needs to become a business priority
Posted by Payel Mukerjee | November 12, 2021
Why Content Marketing Needs to Be a Priority for Your Business?

Content marketing has emerged as the new normal in the digital marketing landscape. It is one of the strongest digital marketing solutions being embraced by businesses to earn traffic, connect...

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content marketing strategy guide
Posted by Payel Mukerjee | August 31, 2021
How to Create Content Marketing Strategy for Web: Use these 8 Main Steps

If you are a business that wants to create high value content and then market it to appear on search engine rankings, earn traffic and leads, then the first thing...

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Types of content marketing
Posted by Payel Mukerjee | July 7, 2021
The ABC of Content Marketing

Is your business surviving completely on outbound leads? Are you struggling to find high-quality and consistent inbound leads for your business? Are you spending $$$ on advertisements, but the results...

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