Content Driven Digital Marketing
The growth of social media and the transformation of the Internet brought with it a whole new marketing paradigm — Marketing 3.0. The world’s leading marketers now believe that marketing is no longer about your products or services. It’s about who you are as a brand, and how you touch the human beings you serve.
So in an age of information overload, how do you build a brand that has its own story to tell? How do you find your audience, and tell them the things they didn’t even know they needed to hear? It’s all about creating human-centric experiences that are both unique and authentic.
But where will you find the insights to build a unique and authentic story? Marketing is no longer run on instinct alone. Genuine insights can only come from actionable data. At Justwords, we have learnt through the years the art of finding actionable data to generate unique insights. And to use those insights to build a unique, authentic, and human-centric brand.
We help you grab a bigger slice of the market
At the end of the day, every digital marketing effort has just one main goal — to get you more leads for your business. Whether that’s your website, your content marketing strategy or your digital ad spend, the right digital marketing agency will align every effort towards profit maximization.
At Justwords, our focus is always on building a strategy that drives qualified leads and grows your bottom line. With a wide range of digital marketing services under our belt — from strategy and planning to SEO, content marketing, website development, and paid advertising— we deliver just the results you need.
Our Digital Marketing Services
Most companies begin their digital marketing efforts without understanding what they want to achieve and how they plan to do it. At Justwords, our digital marketing services begin with some big questions. Who is your audience? What are your overarching goals? Which platforms does your audience use? It’s only when we have the answers to these big questions that we start defining exactly what your digital marketing efforts will look like. Digital marketing can be like a minefield, and the key is knowing exactly where you’re going, why you want to go there, and how you’re going to do it.
Search Engine Optimisation
Did you know that 93% of all online experiences begin with a search engine? To drive qualified leads to your website, you have to know how to rank higher in Google’s search results. Our nearly decade-old SEO team has all the tools and techniques you will need to give your website that competitive edge. We even customize our SEO service — local, e-commerce, or enterprise— based on the needs of your business. So build a long-term sustainable SEO practice so that you spend much less on every lead.
Social Media Marketing
When it comes to making a purchase decision, 75% of people today turn to social media. Our digital marketing services help you build a brand story on every social media platform that your target audience uses. From brand awareness to triggering purchase decisions to ensuring customer satisfaction, our social media marketing services complete a full circle. We don’t generate clicks; we build a pipeline of loyal customers.
Did you know that website traffic is 7.8x higher for content marketing leaders compared to followers? With our data-driven, human-centric approach to content, you will be able to capture potential customers at every stage of the marketing funnel. Our content marketing services are designed to set you up as an industry authority. We create value-added content that brings loyal customers to your platform again and again.
Premium Content Development
Almost 50% of marketers plan to use content to reach their target audience. So how do you make sure your content stands out? Creating unique content is all about understanding your customer’s pain point and building content that really delivers value. With our expert content creators, you can expect ground-breaking, industry-defining content development.
Did you know that every $1 spent on Google Ads offers an average return of $8? Digital ads are the quickest way to get your brand the visibility, and the leads, that it needs. If you want results, and you want them quick, smart advertising across relevant channels is the way to go. At Justwords, we have expertise in a whole suite of advertising services — from PPC (Pay per Click) advertising on Google and social media to branded content to display ads.
Get Noticed, Grow Your Business Sales/Leads with Digital Marketing Services from a Best Digital Marketing Company.
Meet your Digital Marketing Services Company, Justwords
With almost 10 years of experience, Justwords is one of India’s leading digital marketing agencies. We don’t just do digital marketing; we like to build great brand stories that deliver results and improve the bottom line. Whether you want to increase conversions, build brand awareness, or get traffic to your website, we design an end-to-end digital marketing campaign to get you to your goals.
Once you decide to work with us, you don’t need to worry about your marketing effort. From a comprehensive digital marketing strategy to seamless execution across channels, we deliver results that directly impact your bottom line.
In this world of cookie-cutter digital marketing, adopting a standard approach won’t get you anywhere. You’ll pump in tons of money without seeing any ROI. What you get instead at Justwords is a personalized approach. One that uses data-driven insights to build an understanding of your audience and design a digital marketing strategy accordingly.
Our customers come back to us every time not just because we do a great job but also because we’re there for them. We know the blood, sweat, and tears that go into building a business and we’re as accessible and responsive as your own teams.
frequently asked questions
Digital marketing refers to all activities that help your business reach prospective customers in the online world. From social media marketing to search engine advertising to inbound marketing and link building, digital marketing encompasses a whole range of different activities.
There are two methods used in digital marketing— outbound and inbound. Outbound marketing refers to a methodology that outwardly pushes a brand onto prospective customers in the hope of generating leads. Inbound marketing, on the other hand, is a marketing methodology that is designed to draw potential customers in, and attract them to your brand.
In data-driven marketing, marketers use insights derived from data — whether that’s buying behaviour, customer engagements, or industry trends — to build a marketing strategy. When this marketing strategy is executed, marketers use data to analyze whether a particular activity is effective or not and make changes accordingly.
In today’s day and age, where 51% of users have found new brands and products while browsing on their Smartphone, digital marketing is something no business can ignore. Digital marketing has one main goal; to get more leads for your business, eventually helping you grow your bottom line. Every digital marketing activity you undertake — whether that’s strategy and planning to SEO, content marketing, website development, and paid advertising— should be aligned to this one goal.
A marketing funnel describes the different stages of your customer’s journey— from when they first hear about your business (awareness) until they eventually buy your product (purchase). It includes other stages along the way — such as opinion, consideration, and preference.
The ultimate goal of any marketing campaign is conversion. Conversion for your company depends on how you define it — it could be a lead generated, a sale closed, or a subscriber gained. Conversion Rate Optimization (CRO) is the systematic process of increasing the percentage of website visitors that actually convert. The entire process involves understanding the user journey — how they navigate through the website, what actions they take, where they drop off, and what’s preventing them from converting. Based on this understanding, marketers undertake certain split tests to see what results in an improvement in the conversion rate.
Internet marketing can be extremely cost-effective. In fact, it can even give you the highest ROI compared to all other marketing channels. However, while implementing a digital marketing strategy, it’s important to keep your focus on the metrics that matter — leads generated, conversions, total sales etc. Companies sometimes get into the trap of “vanity metrics” — the number of likes, clicks, impressions, etc — only to find that they have invested a lot of money without seeing significant outcomes.
We work with a wide range of clients. Our clients include some of the best-known brands in the country but we’ve also achieved fantastic outcomes for a number of small and medium businesses. Our areas of expertise include but are not limited to e-commerce, B2B technology, local businesses, education, and healthcare.
We provide a comprehensive suite of digital marketing services; so that you can leave your entire digital marketing burden to us. Our range of services include:
- Digital strategy
- Search Engine Optimization
- Social media marketing
- Content marketing
- Paid media
- Premium content development
For more details about these services, check out this section .