Latest talks, thoughts & twists from the Content World
Posted by Editorial Team | 10 01 2019
The 5 Crucial SEO Trends for 2019

Since the early 2000s when Search Engine Optimization (SEO) first became a trend, more and more companies all over the world are trying their best to rank higher in Google’s search results. At the same time, Google and other search engines are becoming smarter, with newer ways to better their...

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Posted by Editorial Team | 09 01 2019
Why is it the right time to market your business through Social Media?

Today, India has gained a top seat in terms of social media users and use. Across popular social media channels such as Facebook, Twitter, and Youtube, India has recorded a phenomenal increase in social media use over the past 4 years, edging well past the commercial leader, USA. It is...

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Posted by Editorial Team | 09 01 2019
This is why even content marketers need editors

Content has rapidly become the de-facto in how businesses build credibility, implement thought leadership and grow a community of loyal fans and followers. Understandably, the pressure and expectations on the content marketer are increasing by the way. However, when you see that that 27 million pieces of content are created...

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Posted by Justwords Team | 31 12 2018
Preparing your content strategy for a mobile-only future

We are living in a transitional time where mobile is taking over the desktop in terms of usage. But it has not taken over not fully yet. The future trends do seem to predict that mobile will be tipping the balance. What we create today needs to not only function...

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Posted by Justwords Team | 31 12 2018
Are you making these mistakes with your About Us page?

Though the About Us page of a business website remains to be the most visited of website pages, it is almost always treated as an afterthought. Most business owners assume that since it is mostly self-branding, the About Us content and design can be pushed down the priority listings. This...

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Posted by Justwords Team | 31 12 2018
A tried-and-tested guide to becoming a better content writer

Fun fact: The average salary of a content writer in the USA is $42,000 per year. Another fun fact: The average salary of a content writer in India is INR 2,50,000. The plight of content writers in India is real. It’s a hard industry to survive in. Try finding a...

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Posted by Justwords Team | 31 12 2018
8 easy ways to spike up the engagement rate of your content

Engagement is a term that is thrown around quite loosely these days when it comes to social media KPIs. But then brands fail to question what engagement metric is truly of value to the brand. If someone just likes your page, is that of value? If someone likes a post...

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Posted by Justwords Team | 28 12 2018
7 Great Social Media Pages of E-commerce Brands and Why We Love Them

When you’re starting an e-commerce business, especially if you’re a niche brand, building a social media presence can sometimes feel like just another item to tick off your to-do list. Social media can feel like a vast, cluttered ocean that is hard to navigate. With millions of brands out there...

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Posted by Justwords Team | 28 12 2018
5 types of content that will attract paying customers

When we set out on a content marketing journey, our key agenda is to create offerings for readers who get attracted to the brand’s offerings. Whether we do this subtly or in an overtly promotional manner depends on the brand’s requirements. In both cases, the idea is to think what...

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